How Minterminds Built DayaKaran to Connect Vehicle Buyers and Sellers

Industry Overview

A web platform for vehicles, dealers, rentals and automotive content.

A vehicle search can begin with a particular model, a budget or a dealer nearby. Some visitors want to explore new cars and bikes. Others are looking for a used vehicle, an electric model, a modification store or transport for an occasion.

An automobile marketplace needs to help each visitor find a useful starting point. Listings need clear categories, businesses need a place to be discovered, and people researching their options need access to relevant information.

Minterminds developed DayaKaran as a web platform bringing these needs together. The platform connects buyers with third-party sellers and dealers, alongside automotive content and related service categories.

Key Needs in Automobile Discovery

• Clearly organised vehicle and service categories.
• Search and city selection.
• Registration options for users and dealers.
• Automotive news, reviews and stories alongside listings.

Client Background

DayaKaran is an automobile marketplace connecting people with vehicle sellers, dealers and related businesses. Its offering covers new and used cars and bikes, electric vehicles, jeeps, modification stores and rentals.

Vehicle information, prices, modification details and warranties come from third-party sellers and dealers. DayaKaran provides the platform through which users discover these listings and businesses.

The project required a platform that could:

• Organise different vehicle types into recognisable categories.
• Help visitors search for vehicles, dealers and related services.
• Provide user and dealer login and sign-up options.
• Include rental categories and automotive content.
• Support delivery across web.

Market Opportunity

Minterminds delivered the web platform for this marketplace.

A person considering a vehicle may also want to read a review, find a dealer or explore modification services. Someone looking for a rental has a different purpose and needs to reach the relevant providers.

DayaKaran could serve these different searches through one marketplace. The opportunity was to give visitors clear sections for vehicles, businesses, rentals and information, with search and city selection to help them begin.

Challenges Faced

The platform needed to accommodate several requirements:

• Presenting new, used and electric vehicles without mixing their categories.
• Making dealers, modification stores and rental options easy to locate.
• Providing account access for users and dealers.
• Organising automotive articles alongside marketplace information.
• Clearly identifying third-party sellers and dealers as the source of listing details.

The Minterminds Solution

Minterminds built DayaKaran around vehicle categories, search and access to automotive businesses. The platform combines marketplace listings with account registration, rental categories and automotive content.

Organised Vehicle Categories

DayaKaran includes sections for new cars, new bikes, used cars, used bikes, electric cars, electric bikes and jeeps. Visitors can begin with the category that matches what they are looking for.

This organisation gives the broad range of listings a clear structure within the marketplace.

Search and City Selection

The platform supports searches for used cars, new cars, car modifications, wedding cars and dealers. Visitors can also choose a city as part of their browsing journey.

Minterminds included these options to support both vehicle searches and searches for related businesses.

User and Dealer Registration

Users and dealers have login and sign-up options, and the platform includes a way to register as a dealer. These account options support both people exploring the marketplace and businesses joining it.

Dealer and Modification Store Sections

Dedicated sections help visitors discover dealers and modification stores. The modification category covers services such as performance upgrades, aesthetic changes and technology enhancements.

Sellers and service providers supply the information about their offerings. The platform connects visitors with those businesses.

Rental Discovery

The rental categories include wedding cars, self-drive cars and taxis, along with private jets, private yachts and helicopters.

Minterminds brought these categories into DayaKaran so visitors seeking transport for a particular occasion could explore the relevant rental options.

Automotive Content and Events

The platform includes news, reviews and stories related to automobiles. Visitors can read about vehicles while exploring the marketplace’s listings and provider categories.

An events category is also included within the wider offering.

Web Platform

Minterminds delivered the web platform, extending DayaKaran's marketplace presence online.

Results and Business Impact

The completed project brought the following capabilities into DayaKaran:

• Vehicle discovery: Categories for new, used and electric cars and bikes, plus jeeps.
• Search and location: Search options and city selection.
• User and dealer access: Login, sign-up and dealer registration options.
• Business discovery: Dealer, modification store and rental sections.
• Automotive information: News, reviews, stories and an events category.
• Digital presence: Web platform.

What Minterminds Delivered

Visitors can start with a vehicle category, a search or automotive content, depending on their needs. Dealers and related businesses have a place within the same marketplace where users explore vehicles and services.

Minterminds delivered a web automobile marketplace that brings vehicle listings, business discovery and automotive content together. The platform gives DayaKaran an organised way to present its offering and connect visitors with third-party sellers, dealers and service providers.