How Minterminds Helped Tournado Build an Active Gaming Community

A social gaming platform combining multiplayer gameplay, player communities and an in-app marketplace

Industry Overview

Getting someone to download a game is an early step. A gaming platform also needs to give players reasons to return after their first few sessions. Playing with others, joining a group and working towards a ranking can become part of that experience.

The technical foundation matters too. Real-time multiplayer gameplay needs infrastructure that can support activity when more players are online. Community features and gameplay both need to work as part of the same platform.

Minterminds developed Tournado around these needs, bringing social interaction, competitive rankings and an in-app marketplace into its multiplayer experience.

Key Needs in Social Gaming

• Ways for players to communicate and form groups.

• Rankings that recognise skill and participation.

• Infrastructure to support multiplayer activity during peak usage.

• A marketplace for purchasing, trading and upgrading digital assets.

Client Background

Tournado was a gaming startup seeking to build a community around its platform. Its existing product attracted downloads, but long-term retention was a concern. Players would log in, play a few rounds and leave.

Limited interactive features and a backend that needed to scale made it difficult to support the experience the client wanted. The project needed to address player interaction alongside the platform’s technical foundation.

Tournado needed a gaming platform that could:

• Let players communicate, form teams and join groups.

• Recognise both gaming skill and activity.

• Support real-time multiplayer gameplay and peak usage.

• Include an in-app marketplace for digital assets.

Minterminds designed and developed the platform around these requirements.

Market Opportunity and Challenges

Market Opportunity

Tournado’s downloads showed an interest in trying the platform. The next task was to turn that initial interest into regular participation.

The opportunity was to connect players through shared activities. Teams, groups and rankings could give them reasons to stay involved, while the marketplace would add another way to participate within the platform.

Challenges Faced

The project needed to address several connected requirements:

• Weak long-term retention despite an existing flow of downloads.

• Limited opportunities for players to interact beyond individual rounds.

• Backend limitations affecting the platform’s ability to scale.

• The need to integrate social features and a marketplace with multiplayer gameplay.

The Minterminds Solution

Minterminds designed Tournado to combine social features with real-time multiplayer gaming. The work covered player communication, group participation, competitive rankings, cloud infrastructure and an in-app marketplace.

Live Chat and Guilds

Live chat and guild features let players form teams, join groups and stay connected within the platform. These features gave players ways to interact with one another alongside the game itself.

For Tournado, this supported the goal of building a community that players could return to between gaming sessions.

Interactive Leaderboards

Minterminds included interactive ranking boards that rewarded both skill and activity. Players could see recognition for their performance and participation as part of the gaming experience.

The leaderboards added a competitive element intended to encourage continued involvement.

Cloud Infrastructure for Multiplayer Gameplay

Minterminds integrated cloud infrastructure to support real-time multiplayer gameplay, including periods of peak activity. This addressed the need for a backend capable of supporting the platform as usage increased.

The infrastructure work formed the technical foundation for the multiplayer and community experience.

In-App Marketplace

The platform included a marketplace where players could buy, trade and upgrade digital assets. Minterminds brought these functions into the gaming platform so players could participate in the marketplace within the app.

Results and Business Impact

Tournado reported the following results within six months of launch:

The reported results show stronger player retention and more daily activity, alongside growth in in-app purchases. The social features, multiplayer infrastructure and marketplace were delivered as parts of the same platform.

What Minterminds Delivered

Minterminds developed a social gaming platform that gave Tournado’s players ways to connect, participate in groups and compete through rankings. The work also included the cloud infrastructure supporting multiplayer gameplay and a marketplace for digital assets.

Together, these capabilities supported Tournado’s goal of building a gaming community with reasons for players to return.